The deal embeds a composable, headless content layer into Customer 360, giving Agentforce a native engine to assemble AI-driven experiences.

Salesforce wants enterprises to drop static, channel-specific content in favor of 1:1 experiences at scale. So it went ...

Contentful came into being at an inflection point for the internet; flash forward to today and there's another one emerging ...

Salesforce signs deal to acquire headless CMS platform Contentful, giving its AI agent platform Agentforce a native content layer for dynamic experience assembly.

CRM will acquire Berlin-founded content management system platform Contentful. ・Financial terms of the transaction were not disclosed. ・Contentful will be natively integrated across Salesforce’s ...